The growth of installations solar energy in Brazilian homess has been driven by the greater ease of financing of photovoltaic kits, especially for lower middle class consumers in the country.
Second platform mapping My Solar Financing, specialized in financing for photovoltaic DG (distributed generation) projects, the Class C consumers represented 45% of total orders of credit in first quarter of this year for installing solar kits on roofs.
By rocking the platform, the search for financing in this consumer class grew by four percentage points between January and March this year compared to the first quarter of 2023, jumping from 41% last year to 45% in the current financial year.
As a consequence, the financing requests on the c platformclasses with greater purchasing power fell between one year and another: in 2023, 37% were in class B, while only 10% were in class A, and in this period of 2024, 35% are in class B and only 9% in class A.
"That scenario demonstrates clearly the popularization and attractiveness of photovoltaic technology for all consumer profiles, benefiting above all consumers with lower purchasing power, whose electricity bill represents a huge burden on the family budget”, he explains Carolina Reis, director of Meu Financiamento Solar.
According to the executive's analysis, other factors that have boosted credit contracting for installing solar s are the constants Selic rate drops since the middle of last year and the rreduction of around 40% in the price of solar kits in the past year.
“With the cost of credit more attractive, consumers started to adopt solar energy, now even cheaper, also to protect themselves from energy inflation and the application of red flags, which historically affect the country's development”, adds Carolina.
In total, the own generation of solar energy has sured recently the brand 29 GW of installed power in homes, businesses, industries, rural properties and public buildings in Brazil, with more than 3,75 million consumer units served by photovoltaic technology.
Since 2012, there have been around BRL 140 billion in new investments with much of it financeda, which generated more than 840 thousand jobs accumulated during the period, spread across all regions of Brazil, according to data from ABSOLAR (Brazilian Photovoltaic Solar Energy Association).
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