The solar energy market in Brazil continues to grow, but to overcome the use of this technology in a more democratized and accessible way for the population, it is necessary to adopt some strategies.
According to Rodrigo Sauaia, CEO of ABSOLAR (Brazilian Association of Photovoltaic Solar Energy), it is essential that the country adopts quality public policies for the photovoltaic source to develop even further.
“We see that Brazil arrived a little late when we think about the development and history of solar energy in the world. Therefore, we need to build a public policy that encourages the market, which expands the use of technology across society. And then, we have a lot to learn from Europeans and North Americans”, highlighted Sauiaia.
For the expert, the country does not need an onerous public policy, which is why the net metering model was adopted, based on the United States, which has regions as sunny as Brazil.
“The majority of North American states use these models, which are more liberal, which do not bring costs to consumers and, therefore, are a favorable model for us to develop solar energy in a sustainable way. It is no coincidence that the USA is one of the countries with the largest installed solar power”, explained the executive.
Still according to the CEO of ABSOLAR, it is necessary to look to Asia to extract good lessons in industrial policy and market incentives, which have helped it to be considered, today, a great reference for the photovoltaic market.
“China, for example, started out as an equipment manufacturer that did not consume the products it produced. Then, modules with European and North American technology were manufactured there and exported to consumer markets with greater purchasing power. But China has made a turnaround, from being an industrial hotbed to becoming the largest photovoltaic market in the world”, commented Sauaia.
“This was possible with a well-designed public policy and also with a productive policy, competitiveness for manufacturers. The solar technology we use in the world is no longer European, it is most often Asian. Today, for example, many Asian companies are breaking world records for the efficiency of photovoltaic equipment”, concluded the executive.